Posted November 20, 2018 11:29:31 The new year means fresh, healthy food in the new year.
That’s a message the fresh market is hoping to convey.
With more than 10 million fresh produce and meat products sold each day, the market has a great reputation for freshness and quality.
But many shoppers aren’t buying fresh products, preferring to buy their produce frozen.
That leaves a lot of fresh food out in the cold, with prices that can be as high as $1.20 per pound for frozen produce.
To combat this, the Fresh Market launched a new online store that offers shoppers the chance to buy fresh produce from its warehouse in downtown Vancouver.
“We’re hoping to increase the supply of fresh produce so that we can support more of the community,” said Michael Klimas, a director at Fresh Market.
Fresh Market sells products from local farmers to produce wholesalers, who then resell them to grocery stores and restaurants.
The company also has partnerships with other retailers to sell fresh food to people who don’t typically buy fresh food.
To make things easier, shoppers can order their products online and pick up at the Fresh Markets warehouse in the middle of downtown.
“The more fresh food we can get out there, the more people are going to be able to shop locally,” said Klimes.
“That means that we’ll be able support the local community and the farmers, too.”
Fresh Market started offering its online marketplace in June, and Klimys company recently signed a deal with a Canadian grocery chain to bring fresh produce to stores.
“For people who aren’t really into it, we’re kind of giving them the tools to be more engaged in buying locally,” Klims said.
Fresh Markets is working to add more grocery stores in Vancouver and Ontario as it expands into other areas.
The Fresh Market will also offer online orders to people with a credit card, and the company is looking for volunteers to help keep the website running.